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Mona Lisa Shaffer Main

Image of Mona Lisa Shaffer

About Director, Business Coaching Operations (Caliper Certified), Mona Lisa Shaffer

Mona brings 30 years of progressive experience in retail jewelry, to the Edge Retail Academy, where she empowers jewelry businesses to thrive. Starting in sales and advancing to management, she has a track record of driving revenue while fostering cohesive teams. With a wealth of experience in various jewelry operations, Mona employs proven strategies to identify opportunities and strengthen businesses.

Her passion for people shines through as she balances empathy with analytical insight, to ensure optimal team performance. Mona excels in coaching the nuances of high-performance selling, training, recruiting, visual merchandising, and inventory turn. She understands how to motivate teams and elevate sales.

Driven, intuitive, and creative, Mona leverages her expertise to help clients exceed their goals, adeptly navigating competitive shifts with her industry knowledge and energy. Holding GIA and AGS professional accreditations, she thrives on learning and tackling challenges. Her numerous awards for revenue achievement highlight her belief in the power of teambuilding and incremental goal management.
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