Shelly Burton Schulz
Shelly Burton Schulz has over 17 years of corporate strategic marketing background, with the past 12 of those dedicated to the jewelry industry. Her 15-year tenure in consumer finance was focused on helping jewelry retailers increase their bottom line through strategies designed to maximize revenue and preserve margins. Shelly has a proven track record, with companies of all sizes, in client relationships, business development, market research, data analysis and public relations. Her passion lies not only in the jewelry industry, but specifically in helping retail businesses thrive, through leveraging education and data.
Shelly is a proud alumnus of The University of Dayton, where she earned her MBA. She has been involved in several jewelry industry organizations including WJA, JSA, SJTA, and is a member of the 24KT Club Southeast Chapter.
She is elated to continue her career and passion for the jewelry industry with The Edge Retail Academy, and watching clients grow their business.