Edge Retail Academy Blog

2017 Holiday Tips – Part 8 of 8

  • OBJECTIVES & PLAN OF ACTION – Timing is everything.  Check progress throughout the day and make adjustments as required.  It’s time to ‘bring it home’.
  • SALES – It’s the last week – have fun.
  • Initiate contests (largest sale, largest ticket, most units, best increase, most add-on’s, etc., to keep things fun and exciting for the staff.
  • MARKETING – Last chance for an email blast.
  • Feature in store items.
  • Make sure it has a sense of urgency and a call to action.
  • Schedule your last week of posts for your social media such as last-minute gift ideas.
    • Again, feature in-stock items.
  • STAFF – Have your last team meeting. Share your month to date figures.
  • Celebrate all wins!
  • Schedule food deliveries for your team.
  • Affirmation & recognition – continue to high five your team in the last few days.

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